Category Archivefreiner

Ponctuation matters / La même idée, un point c’est tout?

THE ORIGINAL?
Volkswagen – City Emergency Brake – 2015
“It’s important to stop at the right moment”
Source : Coloribus
Agency : GMP Bucharest (Romania)
LESS ORIGINAL
Mercedes Brake Assist – 2018
“Brakes when it matters…”
Source : Adsoftheworld
Agency : Miami Ad School (GER)