Category Archiveghost ad

Basketball field invasion / Une idée qui se démultiplie?

THE ORIGINAL?
L’Équipe French N°1 Sports Magazine – 2018
“the best of yesterday moves in one newspaper”
Source : La Réclame, Les Chatons d’Or
Agency : Apoteoz (France)
LESS ORIGINAL
ESPN sports channel app – 06-2019
“Never miss a move”
Source : Cannes Lions Press BRONZE
Agency : Africa Sao Paulo (Brazil)

Ponctuation matters / La même idée, un point c’est tout?

THE ORIGINAL?
Volkswagen – City Emergency Brake – 2015
“It’s important to stop at the right moment”
Source : Coloribus
Agency : GMP Bucharest (Romania)
LESS ORIGINAL
Mercedes Brake Assist – 2018
“Brakes when it matters…”
Source : Adsoftheworld
Agency : Miami Ad School (GER)