Category Archivesensors

An auction based on emotions / Des cerveaux connectés?

THE ORIGINAL?
Kosta Boda – 2014
An auction based on emotions
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Source : Adsoftheworld, Guldaget SILVER
Agency : Ellermore Gothemburg (Sweden)
LESS ORIGINAL
IKEA He-Art Scanner – 2019
An auction based on emotions
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Source : Cannes Lions SHORTLIST
Agency : Ogilvy Social Lab (Belgium)